WERK – Kiilto Laundry hero

PURPOSE-DRIVEN BRANDING STUDIO


Remarkable brands
have impact.

  • The name Dick Johnson written in white cursive script on a black background.
  • The words 'coach lisa.' in white lowercase letters on a black background.
  • White text spelling ‘kodi’ with a black background.
  • EQUESTRAIN training logo with a letter Q inside a circle on a black background.
  • The word 'FAMILEN' with stylized 'E' featuring three horizontal lines.
  • Text on a black background displaying the word 'Kiilto' in bold, white letters.
  • Close-up of the word 'lunette' written in bold white letters on a black background.
  • Logo with the text 'PLAY Café' in white on a black background.
  • The word "Putinki" written in white, cursive text on a black background.

A purpose-driven branding studio that architects clarity, focus and commercial traction from the inside out.

Proceed for impact

NEW: KIILTO LAUNDRY | Strong Brand Strategy Leading the Way for a Finnish FMCG Brand Into a New Product category

☉ Brand extension | Packaging design | Instore Retail POS | TV Advertising

NEW: BENTON VETS | Transforming the Veterinary Industry through Bold Brand Strategy & Communication

☉ Brand strategy & communication | Visual Identity | Web-design

STUDIO LANZETT | A Clarified Brand Strategy pushing sales of interior design services.

☉ Brand strategy & Communication | Visual Identity

KIPINÄ SOFTWARE | From Expertise to Impact: Building a Brand That Speaks Both Tech & Human

☉ Brand strategy & communication | Visual Identity | Web-design

Serto Pyykki, kampanjakonsepti, uusi pakkausilme

SERTO | A Familiar FMCG Brand and Product – With a Fresh New Packaging and Campaign Concept.

☉ Campaign concept | Instore POS | Packaging design

KODISTO BY NEWSEC | Purpose-Driven Rebrand Boosting Team Spirit and Growth in Real Estate

☉ Brand strategy & communication | Visual Identity | Digital Marketing

Dive deeper into more remarkable brands

IMPACT WITH
BRANDING

  • Great branding is about You learning to understand your brands inner remarkability. We won’t give you our vision, but facilitate yours in order to give it an engaging shape and form. That’s how your team will embrace it, commit to it and learn how to use it effectively in marketing to make a real impact. Simple and really effective.

  • We love to harness creativity in all shapes and forms and embrace technology to make you stand out, sell and succeed.

SMART BUSINESS-DESIGN

  • On the road to greatness, strategic clarity isn’t automatically there. It can be hard to see clearly when you’re too close. That’s why we love being your eyes into the horizon, giving focus and a feeling like you’re behind the wheel.

  • Moving from local markets to a global setting is an awesome step towards growth, but sets certain demands for you, your brand and team. Let’s hop on that bandwidth together, with our network backing you up all way through.

SIMPLY BETTER CUSTOMER EXPERIENCES

  • We’ll help you understand the people that really matter, in the ways that really matter for your business.

  • Every commercial win comes down to the quality of our human connections. We’ll support you in creating seamlessly from from one channel to another with all 5 senses.

More about our services

Remarkable brands have impact.

Remarkable people have impact.

Remarkable products have impact.

Remarkable brands have impact. Remarkable people have impact. Remarkable products have impact.

Remarkable brands have impact.

Remarkable brands have impact.

IMPACT WITH
BRANDING

  • Great branding is about how You learn to understand your brands inner remarkability. We won’t give you our vision, but facilitate yours in order to give it an engaging shape and form. That’s how your team will embrace it, commit to it and learn how to use it effectively in marketing to make a real impact. Simple and really effective.

  • We love to harness creativity in all shapes and forms and embrace technology to make you stand out, sell and succeed.

SMART
BUSINESS-DESIGN

  • On the road to greatness, strategic clarity isn’t automatically there. It can be hard to see clearly when you’re too close. That’s why we love being your eyes into the horizon, giving focus and a feeling like you’re behind the wheel.

  • Moving from local markets to a global setting is an awesome step towards growth, but sets certain demands for you, your brand and team. Let’s hop on that bandwidth together, with our network backing you up all way through.

SIMPLY BETTER 
CUSTOMER EXPERIENCES

  • We’ll help you understand the people that really matter, in the ways that really matter for your business.

  • Every commercial win comes down to the quality of our human connections. We’ll support you in creating seamlessly from from one channel to another with all 5 senses.

More about our services

We keep pretty good company.

We join our forces with bold international brands, startups and high level individuals to work together towards understanding their inner remarkability. Together we transform ambitious visions into remarkable brand strategies, marketing and customer experiences. 

Leevi Kangas, Dick Johson Founder

“I’m so glad we went on this journey to understand how our customers think about our brand. Solid five stars.”

Leevi Kangas, CEO, Dick Johnson

Dick Johnson logo, asiakaskokemus
Kaisa Tuppura

"Werk is strong strategic partner for us, able to build the entire journey of our brands from strategy, to communication, packaging, retail design and overall marketing."

Kaisa Tuppura, Business Area Director, Consumer Goods, Kiilto Clean

Kiilto logo
Kari Kellokoski

"Things took off from from the start, and we've achieved an incredible amount in a short time. The cheerful, genuine, and curious presence has even gotten Kipinä’s top-tier IT professionals excited about branding—and that quite the achievement!"

Kari Kellokoski, Founder & COO, 
Kipinä Software

Kipinä Software logo
Check out our favourite partnerships

We are a Nordic based ecosystem of creative thinkers, doers and changemakers. 

JUST THE RIGHT CREATIVE COMBO’S

Deeply rooted in retail, design and different fields of business development, we are built from an international ecosystem of creative thinkers, doers and changemakers.

Get to know us more

Been blessed with a creative mind that works in mysterious ways? Join us → 

Contact us


A potential free lunch in good company is a great reason to leave a contact form and make that first connection. You know they exist. So do it.

A zebra standing on snowy ground with snow-capped mountains in the background.

Pretty Remarkable Insights

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